Product facet
Setup & configuration
Define audience purpose, criteria, score bands and exclusions.
Read guideProduct systems Audience
Audience product system
GrowthSegments & Lead Scoring
Build audiences from profile, behaviour and intent rules.
Adrox · Audience
Segments & Lead Scoring
Operating context live
Connected profile context
Identity and source
Intent and activity
Eligibility and owner
Operating timeline
Context assembled
Define audience purpose, criteria, score bands and exclusions.
Work coordinated
Inspect membership and use segments in campaigns or journeys.
Outcome observed
Review size, movement, engagement and downstream outcomes.
Tenant scopedApproval awareOperating history retained
Complete product record
Understand the system from setup through control.
Every Adrox feature is documented across the same five operating concerns, so teams can assess the real workflow—not only a headline capability.
Product facet
Daily operation
Inspect membership and use segments in campaigns or journeys.
Read guideProduct facet
Automation
Recalculate dynamic membership and scores from new signals.
Read guideProduct facet
Measurement
Review size, movement, engagement and downstream outcomes.
Read guideProduct facet
Governance & controls
Apply consent, suppression and explainable rule logic.
Read guideHow it joins the operating model
From configured capability to accountable outcome.
This feature receives context, supports owned work, produces observable output and remains inside tenant, permission and approval boundaries.
Predictive, attribution and recommendation outputs support operator judgement; provider and data limitations remain relevant.
01
Context
Define audience purpose, criteria, score bands and exclusions.
02
Action
Inspect membership and use segments in campaigns or journeys.
03
System behaviour
Recalculate dynamic membership and scores from new signals.
04
Evidence
Review size, movement, engagement and downstream outcomes.
05
Control
Apply consent, suppression and explainable rule logic.
06
Next step
Use the linked product guides to configure, operate and validate this workflow inside the correct tenant and project context.
Implementation conversation
Map segments & lead scoring to your sources, owners, channels and required outcome.
Discuss implementationContinue evaluating
Compare the complete product surface.
Review configuration, operation, automation, measurement and control across all packages.
Open 320-facet matrix