Product facet
Setup & configuration
Import, capture or create people with source context.
Read guideProduct systems Audience
Audience product system
FoundationPeople, Leads & Contacts
Operate one customer record across acquisition and lifecycle views.
Adrox · Audience
People, Leads & Contacts
Operating context live
Connected profile context
Identity and source
Intent and activity
Eligibility and owner
Operating timeline
Context assembled
Import, capture or create people with source context.
Work coordinated
Search, update, assign and inspect customer records.
Outcome observed
Review acquisition, engagement, lifecycle and owner movement.
Tenant scopedApproval awareOperating history retained
Complete product record
Understand the system from setup through control.
Every Adrox feature is documented across the same five operating concerns, so teams can assess the real workflow—not only a headline capability.
Product facet
Daily operation
Search, update, assign and inspect customer records.
Read guideProduct facet
Automation
Route eligible records from forms, events and campaigns.
Read guideProduct facet
Measurement
Review acquisition, engagement, lifecycle and owner movement.
Read guideProduct facet
Governance & controls
Apply tenant access, field rules and consent context.
Read guideHow it joins the operating model
From configured capability to accountable outcome.
This feature receives context, supports owned work, produces observable output and remains inside tenant, permission and approval boundaries.
Predictive, attribution and recommendation outputs support operator judgement; provider and data limitations remain relevant.
01
Context
Import, capture or create people with source context.
02
Action
Search, update, assign and inspect customer records.
03
System behaviour
Route eligible records from forms, events and campaigns.
04
Evidence
Review acquisition, engagement, lifecycle and owner movement.
05
Control
Apply tenant access, field rules and consent context.
06
Next step
Use the linked product guides to configure, operate and validate this workflow inside the correct tenant and project context.
Implementation conversation
Map people, leads & contacts to your sources, owners, channels and required outcome.
Discuss implementationContinue evaluating
Compare the complete product surface.
Review configuration, operation, automation, measurement and control across all packages.
Open 320-facet matrix